Hongik University area, or Hongdae, is famous for its youthful energy, vibrant nightlife, and creative arts scene. Visitors can explore trendy cafes, art galleries, independent boutiques, and street performances. Don’t miss the Hongdae Free Market (on weekends), where local artists showcase their crafts. The nearby Hongdae Mural Street is perfect for photography, and the area is also known for its music scene, with live performances in clubs and bars.

Hongik University, located in the heart of Seoul, South Korea, is a four-year, full-time, key university. It's a renowned comprehensive university and one of Korea's most prestigious art schools. Even the neighborhood in front of the campus is filled with an artistic atmosphere, with numerous performance venues, exhibition halls, and cafes. It's a must-see destination for a growing number of trendy travelers visiting Korea.
Suitable for all seasons
2 hours
Hongik University (Hongdae) is historically significant as a cultural hub, particularly for young people, artists, and musicians. It became a vibrant area during the 1990s with the rise of Korean indie music and youth subcultures. Hongdae is now one of the most popular districts in Seoul, known for its creative energy and being the birthplace of trends in Korean fashion, music, and art.
Hongdae is located in the Mapo district of Seoul. It is easily accessible by metro, with Hongik University Station (Line 2) being the most convenient stop. You can also take a bus or taxi, or walk from nearby areas like Sinchon or Hapjeong.
Hongdae is a bustling area that is lively throughout the day and night, but the best time to visit is in the evening when the nightlife thrives. The Hongdae Free Market typically operates on weekends from around noon to 6 PM, while the nightlife continues well into the early hours. Weekdays are generally quieter and better for those who prefer a more relaxed atmosphere.
There are no entrance fees to explore the Hongdae area. However, certain attractions like clubs, art galleries, or special performances may require a ticket, which can be purchased on-site or online for specific events.
For most activities in Hongdae, such as visiting art exhibitions or attending live performances, booking in advance is recommended, especially for popular events or weekend visits. It’s best to check event details and book a few days prior to your visit.
Exploring the Hongdae area can take around 3-5 hours, depending on your interest in shopping, dining, or enjoying the nightlife. If you’re into live music or clubbing, you may want to spend the evening and night in the area.
Must-see highlights include the Hongdae Free Market, which offers a glimpse into local art and crafts, the vibrant Hongdae Mural Street for photography, and the various live music venues around the area. The nearby Trick Eye Museum and Love Museum are also popular attractions.
Guided tours are available, especially for art and culture enthusiasts, but are not as common in this particular area compared to traditional tourist sites. English-speaking guides are available for certain tours, though they may need to be booked in advance. Audio guides are rare in this district.
Great photography spots in Hongdae include the colorful murals and street art in Mural Street, the Hongdae Free Market, and the lively streets filled with performers. At night, the illuminated streets and club lights make for dynamic photo opportunities.
A recommended route is to start by exploring the Hongdae Free Market, walk through Mural Street for some artsy photos, then head to one of the many cafes or shops. In the evening, enjoy the vibrant nightlife by visiting one of the live music venues or clubs in the area.
Hongdae is known for its lively nightlife, including street performances, bars, and clubs. While there are no official light shows, the district’s neon-lit streets and busy nightlife scene provide a vibrant evening experience.
Hongdae can get quite crowded, especially on weekends and evenings. Weekdays, particularly in the morning and early afternoon, are less crowded, making it a good time to visit if you want to avoid large crowds.
Hongdae has many facilities, including public toilets, plenty of cafes and restaurants, shops, and water stations. Rest areas are few but there are plenty of seating in cafes or at the Hongdae Free Market.
While the streets are generally accessible, Hongdae can be crowded and busy, which might make it less suitable for elderly visitors or those with mobility challenges. However, there are some wheelchair-accessible cafes and shops in the area.
Both cash and mobile payments are widely accepted in Hongdae. Many stores, cafes, and restaurants accept credit cards, and mobile payment systems like KakaoPay and Naver Pay are common in the area.
Hongdae is packed with a variety of cafes and restaurants, ranging from Korean BBQ and international cuisines to trendy dessert cafes. Popular options include Café de One Piece, Hongdae Pizzeria, and numerous bubble tea shops.
Yes, there are several vegetarian, vegan, and halal options in Hongdae. Many cafes offer vegetarian-friendly dishes, and there are specific halal restaurants in the area as well, catering to Muslim tourists.
There are numerous accommodations in the Hongdae area, ranging from budget guesthouses to mid-range hotels and hostels. Popular options include L7 Hongdae by Lotte, Amanti Hotel Seoul, and various Airbnb rentals.
Nearby attractions include the Noryangjin Fish Market, Sinchon, and the famous Gyeongbokgung Palace, which can be easily visited by metro. A trip to the nearby Itaewon district is also popular for nightlife and dining options.
Hongdae has numerous souvenir shops selling K-pop merchandise, local handicrafts, and quirky fashion items. Popular souvenirs include unique clothing, art prints, and cosmetics from local stores.
From Hongdae, the subway is the easiest way to continue your trip to other parts of Seoul, with Line 2 connecting to major districts like Gangnam, Insadong, and Myeongdong. Taxis and buses are also available for further travel.