
Sendai, a city steeped in history, natural splendor, and exquisite cuisine, is located in central Miyagi Prefecture, northeastern Japan. Its unique geographical and cultural charm captivates countless visitors. A day trip to Sendai focuses on the core attractions, but if you have more time, we recommend extending your visit to Matsushima or the Zao Fox Village. Plan your transportation and dining options in advance to experience the unique charm of this "One-Eyed City"!
Spring (April): Cherry blossom season, Zuihoden and Aobayama Castle are famous cherry blossom viewing spots. 
Autumn (October-November): Red leaves and the ancient city complement each other, and Matsushima boat tours offer excellent views.
A must-see for historical and cultural attractions
Zuihoden (9:00 AM - 4:20 PM) 
is the mausoleum of Date Masamune. Its magnificent Momoyama-style architecture complements the vibrant autumn foliage. A 1.5-hour visit is recommended, including the main hall (570 yen admission), the Kansenden Hall, and the museum, offering a glimpse into the legend of this Warring States general.
The Sendai Castle Ruins (Aoba Castle)
 offer panoramic views of Sendai. Don't miss the equestrian statue of Date Masamune and the 3D replica of the castle at the Aoba Castle Museum. The one-hour tour is recommended for those visiting early in the morning or evening to avoid crowds.
Osaki Hachimangu Shrine
 is a national treasure of Japan. Its gold-leaf-decorated "three-in-one" building showcases the craftsmanship of the early Edo period. The pine burning festival in January and the autumn foliage season are particularly recommended.
Nature and parent-child experiences
Sendai Uminomori Aquarium (9:00 AM - 6:00 PM) 
is the largest aquarium in eastern Japan. Its giant tank and dolphin shows attract families. We recommend arriving before 10:00 AM to avoid the afternoon rush hour.
Matsushima (Half-Day Suburban Tour)
 , one of Japan's three most scenic views, offers a boat tour of 260 islands and oyster dishes such as grilled oysters and oyster curry buns. It's about 40 minutes from Sendai Station on the JR Senseki Line.
Literature and art and urban customs
The tree-lined streets of Jozenji
 are perfect for strolling, and the Christmas lights in December create a truly romantic atmosphere. Along the way, there are many cafes and drugstores, and it's recommended to combine them with the Sendai Morning Market (8:00 AM - 6:00 PM) to experience the local atmosphere. 
The Tohoku University Lu Xun Memorial Hall
 , the former site of Lu Xun's medical school, displays transcripts and manuscripts. Cultural enthusiasts can plan a one-hour visit.
Sendai was founded around 1600 by Date Masamune and developed as the castle town of his domain. It is now the largest city in the Tōhoku region of Japan and often called the “City of Trees” thanks to its many green streets and parks.
As a whole city there are no “opening hours” but for general tourism: early morning or late afternoon are pleasant for outdoor walks; best seasons are spring (cherry blossoms), summer (festivals), autumn (fall colours) and winter (snow and lights).
Most of the city attractions (streets, parks) are free. Specific sites may charge entry (e.g., castle ruins museum or mausoleum) — check each site individually.
For major festival events or popular museums you might need advance booking. For general city visits, no advance booking is required.
A stay of 1 to 2 full days is recommended to explore Sendai properly, plus extra time if you plan day trips out of the city.
Guide services are available at major sites; English tourist information is offered. The official tourism website offers English-language materials.
Start at Sendai Station → explore downtown pedestrian zones & Jozenji-dori → take the subway or bus to Aoba Castle hill → visit Zuihōden → return via local markets and try local speciality food.
In winter, Sendai hosts illumination events (city lights) and the downtown area is attractive at night. Festival nights (e.g., Tanabata) are especially lively.
Sendai as a major city features full tourist infrastructure: shopping arcades, cafés, restaurants, public toilets, parks with benches and signage, and tourist information centres.
Yes — the city is well-equipped with public transport, sidewalks, and many accessible facilities. Some older historic sites may involve stairs or slopes — plan accordingly.
Credit cards and mobile payments are widely accepted in Sendai’s shopping districts and most restaurants; it’s still wise to carry some cash for smaller vendors.
You’ll find many eateries near Sendai Station and in downtown arcade zones, including ramen, beef-tongue (gyūtan) specialty restaurants, cafés and izakayas.
Yes — while major cuisine is meat/seafood-based, vegetarian options exist in larger restaurants; halal options may be more limited but can be found with some research in the city.
Near Sendai Station and downtown Aoba Ward there are many hotels ranging from budget to luxury, making it convenient for sightseeing.
Souvenir shops near station and in shopping streets sell local products: gyūtan goods, zunda (green soybean) sweets, traditional crafts and Sendai-style snacks.