Take a leisurely stroll along the scenic riverside, enjoy the city’s skyline, visit nearby parks, and explore the restaurants and cafes along the avenue. Riverside Avenue offers picturesque views of both the Huangpu River and the modern cityscape. It's a great place for photography and relaxation, especially in the evening when the area lights up.

Binjiang Avenue, part of the Lujiazui Finance and Trade Zone, is a pedestrian thoroughfare along the Huangpu River, facing Shanghai's Bund. It stretches approximately 2,500 meters along the Huangpu River, from Dongchang Road Wharf to Taitongzhan Wharf, like a vibrant green ribbon.
In the center of Binjiang Avenue, there is a fountain square consisting of 21 sprinkler heads. The water slowly flows into the pool in the square. There are iron chain railings on the bank of the Huangpu River and leisure double chairs on the shore. The river water and boats form a beautiful scenery that makes people linger.
On the Fudu World section of Binjiang Boulevard, a yacht marina, renovated from an old pier, is a unique attraction. A striking giant anchor and several bollards are erected on the pier. A massive fountain, comprised of over a hundred sprinkler heads, is illuminated with colorful lights, creating a dazzling display in the night sky. Binjiang Boulevard, encompassing a flood control wall, a riverside promenade, a waterfront platform, a musical fountain, and a yacht marina, has been dubbed Pudong's " New Bund . "
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Recommended play time: 1-3 hours
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All day
Riverside Avenue is a key part of Shanghai’s riverside promenade and plays an essential role in the city’s tourism and public life. It offers a scenic walk along the Huangpu River, reflecting Shanghai’s blend of modernity and tradition. The area is known for its historical significance and proximity to various cultural landmarks.
Riverside Avenue is located in the heart of Shanghai, running along the Huangpu River. You can reach it easily via metro (Line 2, East Nanjing Road Station) or by taxi. Walking is also an excellent option, as it offers a chance to enjoy the river views and the city's architecture.
The avenue is open year-round, 24/7, but the best times to visit are in the early morning or evening when the weather is cooler and the views are more dramatic. Evening visits allow you to enjoy the stunning lights of the city skyline.
There is no entrance fee to visit Riverside Avenue. It is a public promenade, and access is free. There are no online or offline ticket requirements.
No, booking tickets in advance is not necessary, as the avenue is free and open to the public.
A visit to Riverside Avenue usually takes about 1-2 hours if you plan to take a leisurely walk, enjoy the views, and visit some of the nearby cafes or attractions.
The must-see highlights include the stunning views of the Huangpu River, the Oriental Pearl Tower across the water, and the various historical buildings along the promenade. The area also features public art installations and gardens.
Guided tours are not commonly offered along the avenue itself. However, you can find guided tours for nearby landmarks that include the Riverside Avenue as part of the itinerary. Tours are typically available in Mandarin and English.
Best photography spots are along the riverside facing the skyline of Pudong, particularly near the promenade’s viewing platforms. Early morning or late afternoon provides optimal lighting for shots of the river and skyscrapers.
Start from the East Nanjing Road area, walking westward along the riverside. Enjoy the views of the Bund, pass by the riverside gardens, and finish at the historic area around the Shanghai Tower. Stop for refreshments at one of the riverside cafes.
Yes, night visits are highly recommended to see the beautiful light displays along the river and the skyscrapers. Special river cruises are also available, providing a stunning view of the illuminated skyline.
The avenue can get crowded, especially during weekends and public holidays. The least crowded times are early mornings on weekdays.
There are public restrooms along the avenue, as well as food stalls and cafes where you can buy snacks and drinks. There are benches and rest areas scattered along the path.
The avenue is wheelchair accessible, with smooth pathways and plenty of seating areas. It is suitable for elderly visitors, families with children, and disabled visitors.
Mobile payments like WeChat Pay and Alipay are widely accepted, especially in cafes and shops along the avenue. Some small vendors may accept cash, but mobile payments are more convenient.
There are numerous restaurants and cafes along the avenue, offering a variety of Chinese and international cuisine. Popular places include Riverside restaurants offering both local delicacies and Western fare.
Yes, there are vegetarian and vegan food options available in the nearby cafes and restaurants. Halal options are also available in the area, especially in Chinese Muslim restaurants.
Nearby hotels include the Waldorf Astoria, Fairmont Peace Hotel, and the Bund Riverside Hotel, offering both luxury and mid-range accommodations with easy access to Riverside Avenue.
The Bund, Nanjing Road, and the Oriental Pearl Tower are all nearby and can be combined for a comprehensive Shanghai sightseeing experience.
Yes, there are souvenir shops along the avenue selling Shanghai-themed gifts, such as postcards, traditional Chinese crafts, and small trinkets.
Taxis and metro stations (East Nanjing Road Station) are nearby for continued travel. You can also walk to the Bund or take a river cruise for a different perspective of the city.