Nanjing East Road: The Vibrant Heart of Shanghai

Nanjing East Road, often referred to as the 'Myeongdong of Shanghai,' is a vibrant pedestrian street where you can enjoy shopping, dining, and cultural experiences all in one place. Stretching approximately 1.5 km from People's Square to The Bund, this bustling area is filled with shoppers during the day and illuminated with dazzling lights at night, attracting visitors for leisurely strolls.

🛍️ Shopping Highlights

1. Shanghai First Food Store
A large food market offering a variety of traditional snacks and specialties, including White Rabbit candies, jerky, and traditional pastries. The 3rd and 4th floors feature restaurants and cafes, perfect for relaxing after shopping.

2. M&M’s Flagship Store
A colorful store selling a wide range of chocolates and related merchandise, popular for its vibrant interior and souvenirs.

3. LEGO Flagship Store
A must-visit for LEGO fans, showcasing a variety of LEGO products and exhibits.

4. Nike 001 Store
China's first Nike flagship store, offering the latest sportswear and limited-edition items.

5. Innisfree Flagship Store
The largest Innisfree store in China, featuring a wide range of beauty products and a Green Cafe themed around Jeju's natural beauty.

🍽️ Dining Recommendations

1. Haidilao
A hotpot restaurant famous for its exceptional service and flavorful broths, offering fresh ingredients and a delightful dining experience.

2. Crab Specialty Restaurant
A popular spot for locals and tourists alike, serving a variety of crab-based dishes.

3. Lai Lai Xiao Long
A Michelin-recognized restaurant specializing in Xiao Long Bao, known for its thin wrappers and juicy fillings.

🎁 Souvenir Suggestions

• White Rabbit Candy: A beloved Shanghai snack with various flavors and cute packaging.
• Chingzhi Hand Cream: Unique scents and packaging based on birth months, perfect for gifts.
• Herborist Cream: Affordable skincare products with traditional herbal ingredients and attractive packaging.
• Mapo Tofu-flavored Chips: A China-exclusive snack offering a unique taste experience.
• Starbucks City Cup: Limited-edition mugs featuring Shanghai landmarks, practical yet special.

🚇 Transportation Information

• Subway: Take Line 2 or Line 10 to Nanjing East Road Station.
• Mini Tourist Train: A mini train operates between Nanjing East Road and People's Square, with a one-way fare of 5 RMB.

Nanjing East Road is a captivating street where Shanghai's past and present coexist. With plenty of activities and sights to explore, immerse yourself in the lively atmosphere of Shanghai while enjoying shopping and dining!