
Xiangshan Colorful Beach is located in Dongdan Village, Xiangshan. It is surrounded by mountains on three sides and has a coastline of 2.5 kilometers. It has not yet been developed. Unlike the crowded golden beaches, the small fishing village allows you to experience the fun of in-depth travel.
There are also colorful volcanic rock landforms rarely seen in East China around here, with unique geological structures, which you can enjoy while taking photos on foot.
Best for summer vacations
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Xiangshan Colorful Beach is a natural coastal attraction known for its colorful sand, formed by various minerals, offering a unique natural spectacle. It has become a popular destination for those looking to enjoy a tranquil seaside retreat and explore its unique geological features.
Xiangshan Colorful Beach is located in Xiangshan County, Ningbo, Zhejiang. It is accessible by taxi or private car from Ningbo city center, which takes around 1.5-2 hours. Public buses are available but may require a transfer.
The beach is open year-round, with no specific hours, as it is a natural outdoor site. The best times to visit are during spring and autumn when the weather is mild and the beach is less crowded.
The entrance fee is around ¥30-¥50. Tickets can be purchased on-site, and it is possible to book tickets online through travel websites or platforms like Ctrip.
Booking tickets in advance is not necessary for regular visits, but it is recommended during peak seasons such as summer or public holidays. A few days in advance should be sufficient.
A visit to Xiangshan Colorful Beach typically takes 2-3 hours, allowing time to explore the beach, swim, and enjoy the scenery. If you want to hike or visit nearby attractions, plan for 4-5 hours.
Guided tours are available in Chinese. English-language tours are not commonly provided, but private tour guides may be available if arranged in advance.
Start by walking along the beach to appreciate the colorful sand, then explore the nearby cliffs for hiking and photography. Spend time relaxing by the sea before heading to the local fishing villages for a cultural experience.
Night visits are not generally offered, as the attraction is primarily a daytime beach destination. There are no light shows or special evening tours at the site.
The beach can get crowded during weekends, holidays, and the summer months. To avoid the crowds, visit early in the morning or during the off-season, particularly in spring and autumn.
Basic facilities such as toilets, rest areas, and small food stalls are available near the entrance. You can find local snacks and bottled water at these stalls, though there are no major shopping malls on-site.
The beach is accessible for elderly visitors and children, though some sections may require a bit of walking on uneven terrain. The beach itself is easy to access, but the hiking areas may be challenging for disabled visitors.
Mobile payments like Alipay and WeChat Pay are widely accepted, and cash is also accepted at food stalls and small shops.
There are several local restaurants nearby offering Zhejiang cuisine, including fresh seafood, noodles, and local snacks. The area also has small cafes where you can enjoy tea and coffee.
Vegetarian food options are available in some local restaurants. However, halal food may not be commonly found in the area, so it is advisable to check in advance.
There are several guesthouses and small hotels near the Xiangshan Colorful Beach, ranging from budget options to mid-range accommodations. The Ningbo area also offers more upscale hotels if you prefer to stay closer to the city center.
Souvenir shops near the beach sell local handicrafts, seashells, and other coastal-themed products. You can also find Zhejiang-style snacks and teas as souvenirs.
After visiting, taxis or private cars are the best options to continue your journey to nearby attractions or back to Ningbo city center. Public transport is less convenient for further exploration.