
Yancheng, renowned for its salt production, is located in central Jiangsu Province, on the central eastern coast of China, on the northern flank of the Yangtze River Delta urban agglomeration. Yandu County was established here as early as the reign of Emperor Wu of the Han Dynasty, giving it a history of over 2,100 years.
The area boasts continuous mudflats, lush aquatic plants, and the sounds of deer and cranes, creating an ideal habitat for rare birds and animals. Bordering the sea and lake, the scenery blends seamlessly into one, creating a breathtaking backdrop for ecotourism. Yancheng specialties such as lotus root starch dumplings, Dongtai hair embroidery, Binhai willow whips, and Jianhu fireworks are renowned throughout the country. Juchang Road is a popular food street, while Jianjun Middle Road and Huanghai East Road are the main commercial thoroughfares.
April to October is the best time to travel to Yancheng. At this time, everything in the reserve is full of vitality and very lively. At the same time, autumn is the best time to stroll in the reed marshes, and you will feel refreshed.
Chinese Elk Park
Located on the shores of the Yellow Sea in Dafeng, eastern Jiangsu, the Dafeng Milu Deer Reserve covers an area of 40,000 mu (approximately 16,000 hectares). To date, the Dafeng Milu Deer Reserve has a population of 45% of the world's total Milu deer population and has established three world records: the world's largest Milu Deer Reserve, the world's largest wild Milu deer population, and the world's largest Milu deer gene bank.
Yancheng Dafeng Dream Maze
Located in Caoyan Town, Dafeng District, Yancheng City, Jiangsu Province, the scenic area creatively proposes a new rural leisure tourism concept of "maze, paradise, and garden." It is a comprehensive maze park that integrates parent-child experience, leisure and educational games, competitive entertainment, and research and education.
Dutch flower sea
Located north of the intersection of Qingfeng Road and Huaihai Road in the Chengbei New District, the park is divided into four functional areas: Lotus Peninsula, Colorful Lake, Waterfront Impression, and Smart Manor. It features a sea of flowers, mounds, water features, green belts, windmills, an old river gate, boulders, and a ginkgo forest.
Recommended play time: 1-2 days
Yancheng (in Jiangsu Province) is a coastal, salt-historical city whose name means “Salt City.” It has a long salt production heritage and lies along the Yellow Sea coast. Today it is also known for its coastal wetlands, ecology, and biodiversity, including being a major wintering ground for red-crowned cranes and habitat for the milu deer.
Yancheng is in eastern coastal Jiangsu, facing the Yellow Sea. From major nearby cities (e.g. Nanjing, Shanghai), you can travel by train or road to Yancheng. Within Yancheng, taxis, local buses, and ride-hailing are the typical ways to reach attractions.
Many natural and wetland reserves open from around 8:00 or 8:30 to late afternoon (e.g. 17:00). The best seasons are spring and autumn, when migratory birds pass, weather is mild, and flora scenes are attractive.
Reserves and scenic areas have entry fees; for example, Yancheng Nature Reserve requires ~ 45 CNY. The China Sea Salt Museum is free but requires registration. Other sites like Dazong Lake and Dutch Flower Sea have fees (e.g. Dazong Lake ~ 100 CNY). Tickets can be purchased at site ticket offices or online via official tourism portals.
During peak tourist seasons or for reserves, it’s advisable to book ahead (several days) to ensure entry. For normal times, walk-in is possible.
Spend at least 2–3 days to cover the main ecological sites, museums, and scenic areas. A one-day trip can cover highlights but will feel rushed.
Guided tours in Mandarin are widely available. Some reserves or parks may offer limited English-language services or bilingual guides if booked ahead. Audio guides are less common in these rural/ecological settings.
Day 1: Visit the wetland focus areas (Nature Reserve, Dazong Lake) in the morning, then head to Water Street and China Salt Museum in the afternoon/evening. Day 2: Go to Dafeng Milu Reserve, then enjoy the Flower Park or scenic forest areas. Include the Spring & Autumn Ruins either late afternoon or an additional day if time allows.
Water Street is lit up at night and offers cultural performances. Some parks hold seasonal festivals or night events (e.g. flower lighting, evening tours), but many nature reserves are restricted after dark.
Weekdays and off-peak seasons are less crowded. Weekends, national holidays, and migratory bird peak periods (winter) draw more visitors to ecological reserves.
Major reserves and scenic parks have visitor centers, public restrooms, cafes or snack stands, trails with benches, and small souvenir shops. In city cultural areas, there are restaurants and convenience shops.
Many boardwalks and pathways in reserves are accessible, though some elevated or marshy areas may be less accessible. Cultural areas in town are more walkable. Check accessibility before visiting remote wetland zones.
Mobile payments (WeChat Pay, Alipay) are widely accepted at major sites. It is advisable to carry some cash, especially for smaller vendors in rural areas.
In city and visitor zones, local restaurants serve Jiangsu/seafood cuisine. Wetland area visitor centers may offer light meals or snacks. On Water Street, there are many eateries and dessert shops.
Vegetarian options exist in many Chinese restaurants. Halal food may be limited—best to check in advance in larger towns or city areas.
Yancheng has a range of accommodations from city hotels near downtown to guesthouses closer to reserves. For reserves outside city center (e.g. Dafeng), there are resort lodgings or local inns.
Souvenirs include items related to milu deer, salt products, bird and wetland themed crafts, postcards, local specialty foods.
Use taxis, ride-hailing, or regional buses to move between scenic zones and return to central Yancheng or onward to neighboring cities (e.g. Nantong, Yangzhou).