Okinawa's Kouri Island Sea Urchin Rice Bowl
by Corgiwithfood
Apr 15, 2025
Itoman Fish Market (ใ901-0306, Nishizaki-cho 4-chome-19, Itoman-shi, Okinawa Prefecture) is located in Itoman City, Okinawa! ๐ง๏ธ This seafood paradise, located within the roadside station "Itomann," is known for its fresh, direct-from-home seafood and affordable cuisine. Neon lights illuminate the stalls, and I enjoyed a satisfying three-piece sushi platter of prawns, squid, and eel with egg, along with a ยฅ1,200 plate. Come explore the delicious secrets of one of Okinawa's three major fish markets with me! ๐ธ
๐ Location: Itoman Fish Market (็ณธๆบใ้ญใปใณใฟใผ)
๐ Address: 4-19 Nishizaki-cho, Itoman City, Okinawa Prefecture, 901-0306, Japan
๐ Access: Approximately 15-20 minutes by car from Naha Airport, free parking available.
๐ซ Cost: Approximately ยฅ1,500-3,000 per person
๐ Hours: 10:00 AM - 7:00 PM
๐ก Tips: Wear non-slip shoes as the ground can be slippery on rainy days. Most stalls accept cash, so be prepared for small change. The market's outdoor dining area can get hot in the summer, so bring a fan! โ๏ธ
๐ฟ Experience Highlights: Fresh Seafood and Local Flavor
1. Prawns, Squid, Eel, and Egg: A Delicious Feast Seen in Photos. I tried the prawns (approximately ยฅ1,500 per piece), which were perfectly tender and crispy! ๐ค The squid (approximately ยฅ400 per piece) was juicy and tender, with a smoky, charcoal-grilled flavor. The eel with egg (approximately ยฅ400 per piece) was rich and flavorful, paired with a special sauce that left a lasting impression. The egg was smooth and flavorful, a pleasant surprise! ๐ท Photo Tip: Get close up on the prawns and squid to highlight the smokiness of the charcoal; let the eel, paired with the flowing sauce, capture its vibrant texture.
2. ยฅ1,200 Three-Piece Sushi Platter: This three-piece sushi platter (ยฅ1,200) features tuna, sea urchin, and sweet shrimp. The portions are generous, and the fish is fresh and sweet without any fishy smell! ๐ฃ The owner makes everything on site, the service is friendly, and the value is excellent. ๐ท Photo Tip: Add a neon background to your sushi platter to highlight the fish's luster and vibrant colors.
3. Local Supermarket and Souvenir Shop: Near the market, there's a local supermarket offering fresh fruits and vegetables and daily necessities for easy restocking. Nearby, there's also a souvenir shop selling Okinawa specialties like pineapple cakes, awamori, and handmade crafts, perfect for souvenir shopping! ๐ After browsing the seafood, add some treasure hunting to your trip. ๐ท Photo Tip: Take a photo of the pineapple cakes or awamori bottles in the souvenir shop to add to the shop's decor and showcase Okinawan charm.
๐๏ธ Nearby Itinerary Suggestions
โข Cape Chinen Park: 15 minutes by car, enjoy the ocean view and rainbow. ๐
โข ASHIBINAA Outlet: 7 minutes by car, enjoy some shopping. ๐๏ธ
๐ก Travel Tips ๐
1. Best time to visit: 10:00 AM - 2:00 PM to avoid crowds. Enjoy special prices after 5:00 PM. ๐
2. Budget: Prawn + squid + eel + egg + sushi platter, approximately ยฅ3,400. Parking is ยฅ0. ๐ธ
3. Outfit: Light rain boots and sun protection. Add a Kariyushi umbrella for photos. โ๏ธ
4. Safety Tip: Be careful of slippery surfaces; bring rain gear and non-slip shoes. โ ๏ธ
๐ Overall Rating: 9/10 ๐
Itoman Fish Market is an Okinawa seafood lover's dream! ๐ The prawns are springy, the squid is smoky, the eel is fragrant, and the egg is smooth. The ยฅ1,200 sushi platter is a great value. Dining at 9:52 PM after the rain was truly a personal experience. ๐ The nearby supermarket and souvenir shops are a real plus! I'd love to visit again in the future to try the grilled crab legs! ๐ฆ What's your favorite seafood? Share your Okinawa foodie adventure in the comments! ๐๐ฌ
#OkinawaFreeTravel โ๏ธ #ItomanFishMarket ๐ฝ๏ธ #OkinawaFood ๐ด #InfluencerCheck-In ๐ท #OkinawaMustVisit โญ #RainTravel โ๏ธ
Post by To be fair | Aug 23, 2025













