The 'Au Pont Rouge' store in St. Petersburg: one of the world's first department stores

St. Petersburg is home to several colorful bridges, one of which is red. That’s why the department store located nearby is called 'Au Pont Rouge,' which translates to 'At the Red Bridge' in French. It is also one of the first department stores in the world!

✨ In the past, this store sold clothing, shoes, furs, hats, and umbrellas. It also housed tailoring workshops. Only wealthy and noble individuals would shop here.

✨ Today, not much has changed, except that anyone can now treat themselves to shopping here. The store offers clothing, accessories, cosmetics, and perfumes from luxury brands, both local and internationally renowned.

✨ One delightful touch is the branded stickers available at the checkout, which you can stick on your phone case or notebook.

✨ Even if you don’t plan to buy anything, it’s worth visiting to experience the luxury of bygone eras. I love coming here to admire the magnificent staircases and stylish lamps.

Within walking distance, you’ll find St. Isaac’s Cathedral, Mariinsky Palace, and Nevsky Prospect.

Post by KarolinaI | Oct 10, 2025