🌿 Discover the Best of Furano – Nature, Cheese, Lavender, and Wine

Located in the heart of Hokkaido, Furano is famous for its breathtaking landscapes, rolling lavender fields, and its rich tradition of local food production. Whether you’re visiting in summer to see the colorful flower farms or exploring its culinary delights year-round, Furano offers a peaceful yet vibrant escape into rural Japan. Below is a perfect itinerary to experience the best this charming town has to offer.

🧀 1. Furano Cheese Factory

Start your day at the Furano Cheese Factory, where you can sample and purchase handmade cheeses and dairy products made from locally sourced milk. The on-site shop also sells yogurt, butter, and fun flavor experiments like squid ink cheese! Interactive displays explain the cheese-making process, and kids will love the opportunity to try cheese-making workshops.

🌸 2. Farm Tomita – Lavender Paradise

Farm Tomita is Furano's most iconic destination. Its endless rows of lavender and other seasonal flowers bloom from late June to mid-July, painting the landscape in vibrant purples and yellows. Don’t miss the lavender ice cream, lavender tea, and souvenirs made from the farm’s own harvest. It’s a must-visit for photography lovers and nature seekers alike.

🎨 3. Trick Art Museum (Miyama Toge Art Park)

Just a short drive from Farm Tomita, this quirky 3D art museum is full of optical illusions and interactive artwork. Visitors of all ages will enjoy posing with the realistic paintings that let you "enter" the scenes. It’s an unexpected and fun stop, perfect for an afternoon indoors if the weather turns.

🍽️ 4. Where to Eat – Yuiga Doxon

For lunch or dinner, we recommend Yuiga Doxon, a local favorite known for its rich curry dishes and laid-back atmosphere. The café-style restaurant is decorated with vintage items and newspaper clippings and serves hearty meals that pair perfectly with a long day of sightseeing. Vegetarian options are also available.

🏨 5. Where to Stay – Hotel Naturwald Furano

For your stay, choose the charming Hotel Naturwald Furano. With scenic mountain views, cozy rooms, and relaxing onsen (hot spring baths), it provides everything you need to unwind. The hotel also serves a generous breakfast and has a family-friendly atmosphere.

🍇 6. Furano Winery – Taste Local Hokkaido Wine

Finish your trip at the Furano Winery, located on a hill overlooking vineyards and the valley. Here, you can sample locally produced wines such as Furano Red and Furano White, made with grapes grown in the cool climate of Hokkaido. The winery shop offers tastings and bottles to take home, and sometimes guided tours are available.

📅 Suggested Itinerary

Day 1

Morning: Furano Cheese Factory

Midday: Farm Tomita – flower walk & lavender ice cream

Afternoon: Trick Art Museum

Evening: Dinner at Yuiga Doxon, check-in at Hotel Naturwald Furano

Day 2

Morning: Furano Winery tour & wine tasting

Afternoon: Explore nearby cafes, souvenir shopping, or enjoy a relaxing walk

🌟 Travel Tips

Visit during late June to early August for peak lavender season.

The Furano-Biei Norokko Train offers scenic rides through the flower fields.

Rent a car if you want to explore multiple locations at your own pace.

Many places offer English signage, but basic Japanese phrases help a lot.

Furano is a perfect destination for travelers who love flowers, food, and quiet countryside charm. This itinerary gives you a taste of everythi