Unlock the hidden gem of Matsuyama, Japan

Hey everyone👋! Are you tired of the same old Tokyo and Kyoto trips to Japan? Today, I'm unveiling a hidden gem that's both unique and stunning—Matsuyama👏! Nestled in Ehime Prefecture on the island of Shikoku, it boasts a thousand years of history, breathtaking scenery, and best of all, fewer crowds and friendlier prices. It's a true travel treasure💖!

🚗Travel tips:
While Matsuyama has an airport, flights are limited. Consider flying into Takamatsu and taking a bus or JR train to Matsuyama, which is about a 3-hour journey. Enjoy the scenic views along the way. Once in the city, hop on the adorable orange tram—it's the perfect way to get around and explore all the must-see spots🚌.

🌟Must-see attractions:
👉Matsuyama Castle: One of only twelve remaining original castle keeps in Japan. Take the cable car up for a wow-worthy😍 panoramic view of the Seto Inland Sea and Matsuyama City. The castle keep houses a rich collection of historical artifacts, immersing you in the atmosphere of the past.
👉Dogo Onsen: One of Japan's three oldest hot springs and the inspiration for the bathhouse in *Spirited Away*. After a relaxing soak, experience the royal treatment in the exclusive bathhouse. Don't miss the free footbath nearby—it's the perfect way to soothe tired feet😌.
👉Isaniwa Shrine: A thousand-year-old shrine and one of Japan's three great Hachiman-zukuri shrines. Ascend the ancient stone steps for a stunning panoramic view—a picture-perfect moment📷.
👉Enman-ji Temple: Calling all singles👀! This is a renowned spot for finding love. Though small, the temple is filled with spiritual energy.
👉Bansui So Villa: A must-visit for art lovers! Designed by Tadao Ando and themed after Ryotaro Shiba's novel *Clouds Above the Hill*, this museum offers a truly enriching experience.

🍱Matsuyama's culinary delights:
👉Tai Meshi (Sea Bream Rice): Ehime's signature dish featuring incredibly tender sea bream. Try it at "Matsuyama Taimeshi Akiyoshi" or "Ganso Uwajima Taimeshi Marumizu"—you can't go wrong! Every bite is a gift from the sea.
👉Botchan Dango: These small rice cakes with red bean, egg, and matcha are sweet but not overpowering. A perfect after-dinner treat for a burst of happiness👍.
👉Citrus Products: Matsuyama is abundant in citrus fruits. Refresh with citrus juice, indulge in citrus ice cream, and get your vitamin C fix.

🛏Accommodation gems:
👉Dogo Onsen Hotel - Dogo Funaya: Immerse yourself in Japanese hospitality with on-site hot springs. Relax and unwind after a soak, with convenient access to shopping and transportation.
👉Koyuen Ryokan: Experience pure luxury with stunning views from the rooftop onsen. Enjoy the ultimate relaxation while taking in the scenery—simply amazing~

Matsuyama is a truly wonderful place to explore. Save this guide and embark on your dream trip💖!