Xinchang Jingshan Persimmon Festival Hot Spot

Jingshan Village in Ruao Town, Xinchang County, Shaoxing has become a popular autumn destination! This internet-famous persimmon village is covered with persimmon trees laden with red fruit, creating a fairy-tale-like scene from afar that attracts many visitors. Every year at this time, Jingshan Village hosts a lively Persimmon Festival, with crowds filling the village and a joyful atmosphere of harvest everywhere. Visitors can not only enjoy the beautiful autumn foliage but also taste the sweet and soft local persimmons, experiencing the most authentic autumn vibe. The village’s “Good Persimmon Coffee” shop is also unique, featuring the slogan “Coffee, where life’s bitterness ends and sweetness begins,” giving visitors a moment of life reflection while savoring their coffee. This place is perfect for a weekend getaway, whether for photo ops or relaxation, promising plenty of delightful surprises. Quickly gather your friends and family and come to Jingshan Village for an autumn date!

Post by Trip.Pulse | Oct 21, 2025