Visitors to "Along the River During the Qingming Festival" can enjoy walking along the scenic riverbanks while exploring replicas of the famous painting, "Along the River During the Qingming Festival." The attraction offers insights into ancient Chinese life, with exhibitions showcasing historical figures, architecture, and bustling street markets. Visitors can also enjoy boat rides along the river or participate in cultural activities such as calligraphy and traditional music performances.

The Qingming Riverside Scenery is inspired by the masterpiece "Along the River During the Qingming Festival" by the renowned Northern Song Dynasty painter Zhang Zeduan. It is broadly divided into three main scenes: the spring scenery outside Bianjing, the Bian River, and the city's streets.
Stepping onto the Rainbow Bridge, the most majestic bridge over the Bian River, offers panoramic views of both banks. "Along the River During the Qingming Festival" depicts a magnificent scene centered around the Rainbow Bridge, unfolding along the Bian River. The winding Bian River, with its clear, shimmering waters, recreates the scene of canal transportation on the Bian River in Tokyo during the Northern Song Dynasty a thousand years ago.
Willow trees shade the riverbank. Here, we can see not only Bao Gong's Kaifeng residence, but also Gao Qiu's residence, where Song Jiang was forced to join Liangshan in the novel "Water Margin," and Liangshan Marsh, the setting of the story. Here, we can see bustling urban life alongside the whitewashed, gray-tiled mansions of the wealthy. Here, we can find the luxurious Fanlou, a representative example of the Bianjing area, as well as the rustic charm of waterwheels and thatched cottages.
Suitable for all seasons
A Dream in Bianliang
[Venue: Bianliang Yimeng Theater] January-February 10:00 | 14:00; March-May 10:00 | 14:00 | 15:30 (additional performance every Saturday and Sunday at 12:30); June 10:00 | 14:00 (additional performance every Saturday and Sunday at 12:30); July-August 10:00 | 12:30 | 14:00 | 15:30; September 10:00 | 14:00; October 10:00 | 14:00 | 15:30; November 10:00 | 14:00 (additional performance every Saturday and Sunday at 12:30); December 10:00 | 14:00. Temporary adjustments will be made without prior notice; please refer to the actual announcement of the scenic spot for details.
Dragon and Phoenix
[Performance Location: Youlongxifeng Theater] 11:00 | 13:00 (Should there be any temporary adjustments without prior notice, please refer to the scenic spot's announcement on the day.)
Laughing at the Heaven's Gate
[Performance Location: Dianjiangtai] January-February 9:00 | 15:00; March-June 9:00 | 15:00, plus an additional performance every Saturday and Sunday at 13:00; July-August 9:00 | 10:00 | 13:00 | 15:00; September-November 9:00 | 15:00, plus an additional performance every Saturday and Sunday at 13:00; December 9:00 | 15:00; (In case of any temporary adjustments without prior notice, please refer to the scenic spot's announcement on the day.)
Dreams of Strange Stories from a Chinese Studio
[Experience: Dreams of Strange Tales from a Chinese Studio] January-June 8:30-11:30 | 12:30-16:00; July-August 8:30-16:30; September-December 8:30-11:30 | 12:30-16:00 (Subject to adjustment without prior notice, please refer to the actual announcement of the scenic spot)
Recommended play time: 1-2 hours
160 yuan/person
Summer : 8:00-17:00
Winter : 8:00-16:30
This attraction is based on the famous painting "Along the River During the Qingming Festival," which depicts life in the Song Dynasty (960–1279 AD). The painting captures scenes of city life, landscapes, and festivals during the Qingming Festival. This attraction recreates the setting of the painting, allowing visitors to experience a vivid, living version of one of China's most iconic artworks.
The attraction is located in Jinhua, Zhejiang Province. Visitors can take a taxi or bus from the city center to the site. Alternatively, it can be accessed by metro and then a short taxi or walking distance to the attraction.
The attraction is typically open from 8:00 AM to 6:00 PM daily. The best times to visit are early mornings or late afternoons to avoid the crowds. Visiting during the spring and autumn seasons is ideal as the weather is mild and pleasant for walking around the outdoor exhibits.
The entrance fee is approximately 80 CNY. Tickets can be purchased on-site at the ticket counter, or in advance through online platforms such as local travel websites. Discounts may be available for children, seniors, or during off-peak times.
Booking tickets in advance is recommended, especially during peak tourist seasons or public holidays. Booking 1-2 days in advance is usually sufficient to secure tickets, but it is advisable to check availability on local ticketing platforms.
To fully explore the attraction, including the outdoor exhibits, river walks, and various historical displays, expect to spend 2-3 hours. If you plan to participate in additional cultural activities or events, such as boat rides or performances, you may need more time.
The must-see highlights include the recreated scenes from the "Along the River During the Qingming Festival" painting, including bustling market streets, historic buildings, and river views. The cultural exhibitions, traditional street performances, and boat rides also stand out as key experiences.
Guided tours are available in Mandarin, and some may offer limited English-speaking guides during peak tourist seasons. Audio guides in various languages, including English, are available for a more self-paced experience.
The best viewpoints are along the riverbanks and near the recreated market scenes. Visitors can capture picturesque moments of traditional Chinese architecture, boat rides, and lively street scenes. The replica buildings and scenic river offer a wonderful backdrop for photography.
Start by exploring the recreated river scene and market areas, where you can immerse yourself in the daily life of the Song Dynasty. Then, move on to the cultural exhibits and interactive activities, such as calligraphy or tea ceremonies. Finish your visit with a boat ride along the river for a unique perspective of the attraction.
While night visits are generally not offered, special cultural performances or light shows may be available during peak seasons or holidays. It's best to check for any special events or performances before your visit.
The attraction can be crowded during weekends and public holidays. To avoid crowds, it's best to visit on weekdays, especially early in the morning or late in the afternoon. Avoid visiting during major Chinese holidays, such as National Day or Chinese New Year.
The attraction provides essential facilities such as clean toilets, water refill stations, and rest areas. There are also food stalls and local eateries offering traditional snacks and meals. Souvenir shops are available selling arts, crafts, and memorabilia related to the Qingming Festival.
The attraction is relatively accessible for elderly, children, and disabled visitors, with paved pathways and seating areas. However, some areas may require walking along uneven surfaces or through crowded spaces, which may pose challenges for those with mobility difficulties.
Mobile payments (WeChat Pay and Alipay) are widely accepted, and cards are also accepted in most places. Cash is not commonly used but is still an option in some smaller stalls or shops.
There are a few local restaurants and cafes near the attraction, offering Zhejiang-style cuisine. Traditional tea houses and snack stalls are also located within the attraction, providing light refreshments.
Vegetarian and vegan options are available at some of the local restaurants nearby, though halal food options may be limited. It’s advisable to check with individual restaurants for specific dietary accommodations.
Several hotels are located within a short distance of the attraction, including mid-range and budget options. Popular choices include the Jinhua Grand Hotel and local guesthouses that cater to tourists.
Nearby attractions include the Jinhua Ancient City, Qin Palace, and Wuzhou Temple. These sites are within a short distance from the Qingming Festival attraction and can be easily visited on a day trip.
Yes, souvenir shops are available near the attraction, offering items such as traditional Chinese paintings, calligraphy scrolls, porcelain, and local handicrafts. Visitors can also purchase replicas of artwork inspired by the Qingming Festival.
After visiting, you can take taxis, buses, or the metro to continue your trip. The Jinhua public transport system is well-connected, with easy access to nearby attractions and the city center.