A truly delicious Shanghai bakery

🍞 Shanghai APOLI ITABAKERY – ‘Harry Potter Vibes’ Bakery in the French Concession

Located at 380 Xingguo Road near Wukang Mansion in Shanghai’s French Concession, APOLI ITABAKERY has quickly become a hot spot on Instagram. Among dessert lovers and influencers, it’s known as the ‘Harry Potter Magic Bakery’ because of its unique atmosphere and visuals.

🎨 Interior & Atmosphere
The interior features stone walls, terrazzo tile floors with a water ripple pattern, and is decorated throughout with dried flowers and natural materials, giving a magical feeling as if you’ve stepped into an old European bakery.
The space under warm lighting is perfect for inspiring photographers’ creativity.

🥐 Menu & Prices
The main offerings are Italian-style savory breads:
Impressive fillings like ‘pastrami beef + pickles,’ ‘thick bacon + anchovies,’ and ‘slow-cooked chicken + black truffle’ stand out, with prices generally reasonable around 20 yuan.
For desserts, they have blueberry butter condensed milk, maritozzo, truffle ham toast, cinnamon butter rolls, blueberry tarts, and more.
A Japanese blogger praised it, saying, “I bought 7 items for 104 yuan, each with good volume and affordable prices.”

📈 Popularity & Waiting
There’s a long line every day. Since opening, queuing has become a daily scene due to its immense popularity, and it has been a hot topic on social media like Weibo and Lemon8 as the “Harry Potter Bakery.”

However, on hot or busy days, you might wait over an hour, so visiting early is recommended.

Post by 올리브의 정원 | Jul 7, 2025